Collaborated with the UAB Creed Committee and stakeholders across campus to create a visual identity for the newly finalized University Creed. The visual elements required flexibility in application via scale, color and content.
Role
Facilitated development with stakeholders (internal committee members, leadership/AVPs, and UAB University Relations) to create the look and feel for UAB's new creed which was launched in Fall of 2018 during Homecoming Week.
Components
pitch proposal, client management, icon development and application, event planning, multi-channel application in print, digital and event spaces